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EDC Develops New Business Promotion Video for Sidney

EDC videoSidney, B.C. - The Sidney Economic Development Commission (EDC) is pleased to announce the development of a business focused section on the Town of Sidney’s website, along with a new video showcasing the broad range of business and lifestyle opportunities in the community.  This initiative emerged as part of the EDC’s 2017 work plan which included undertaking improvements to the existing Business section of the Town’s website by enhancing and reorganizing the existing structure, developing new content, and adding new interactive features and tools.

Erin Bremner-Mitchell, Council Liaison to the EDC stated; “At the 2017 BC Economic Development Association conference, video was emphasized as a captivating way to promote a business district or community.  Although the Sidney BIA has developed a number destination videos that encompass the downtown core, the EDC recognized that we didn’t have anything that captured the West Side or our industrial and manufacturing sectors.  This video is intended to showcase these areas while providing pertinent information for anyone thinking about doing business or investing in Sidney. The business section of the website will continue to evolve as new data is collected, and new opportunities are recognized.” 

Sidney’s Economic Development Commission (EDC) is made up of individuals appointed by Council. It is a collaborative group comprised of representatives from the Sidney Business Improvement Area Society (Sidney BIA), the Saanich Peninsula Chamber of Commerce, the Sidney North Saanich Industrial Group, local business operators and professional community members. The Commission has established a mandate, approved by Council, to provide factual information regarding the existing business climate, to formulate a business retention and attraction strategy, and to advocate for healthy growth in the community, while making recommendations to Council regarding policies that support these objectives. 

The new video provides a snapshot of Sidney activity, featuring the Modo car share program, a residential construction project, boat manufacturing and sail-making. The video also highlights lifestyle imagery for a younger than average, but existing, Sidney demographic. To view the video visit www.sidney.ca/business.